Jun 29, 2011

Create S40 App and become a million euro richer!

Nokia had announced "Create for Millions" a global competition that brings consumers and developers together to create applications for Nokia's Series 40 mobile phones. Create for Millions also provides developers an opportunity to bring Java and web apps to millions of consumers worldwide and win their share of cash and prizes valued at one million euros. Nokia's Series 40 mobile phones play a key role in Nokia's strategy to bring the Web to the next billion, particularly in emerging markets where a consumer's first web experience is often through the mobile phone. As the largest mobile platform in the world by volume, more than half a billion Nokia Series 40 mobile phones are in consumer's hands today.

Developer contest offers cash and prizes worth one million euros

Nokia's Series 40 phones have experienced more than 35 percent growth in download volumes in the past two months making up about a quarter of the total downloads from Nokia's Ovi Store. Nokia's Create for Millions enhances this growing opportunity with a competition featuring a prize pool of cash and prizes worth one million euros.

In this competition, developers are invited to submit Java and web apps for Nokia Series 40 phones in four categories:

In the Know - News and locally relevant information apps
Fun & Games - Games and entertainment apps
Emotional Closeness - Social networking apps
Access to Knowledge - Life improvement apps, for example education or health

For each of the four contest categories listed above, there will be 10 cash prizes, with a top prize of EUR 50 000 in each category. Top apps in each category win a variety of non-cash prizes such as user experience reviews and app marketing assistance. In addition, special prizes will be awarded to apps that showcase the best touch feature in an app, the best location-aware app and the best overall Series 40 web app.

Regional versions of this global developer competition with additional prizes will be announced soon.

"With Nokia's newest Series 40 dual-SIM mobile phones such as the recently announced Nokia C2-03 equipped with Nokia Browser, consumers are enjoying third party web applications with a fast, rich user experience and significantly lower data costs", said Marco Argenti, Senior Vice President, Developer Experience, Nokia. "This competition connects ideas generated by consumers with the creativity and skills from developers, aiming to create great, locally relevant applications together."

Developers, development tools, terms and conditions and detailed information on the judging, prizes and how to enter are available from the Nokia Developer website http://developer.nokia.com/create4millions. Entry deadline is September 20, 2011.


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